10 reasons why to invest with Selma

Investing is important but also difficult and complex. Finding the right investmentservice is the first step.

Selma analyses your financial situation and chooses the best investments for you. Your investments are contineously adjusted to your life situation and changes in the financial market. 



Start in 5 min.

Try with virtual money, invest whenever you're ready.


Get a unique investment planet

A mix of investments that fits with your financial life.



Invest around the world

Swiss stocks, company loans, real estate, gold.... With Selma you don't have the risk of putting "all eggs in the same basket." 


No need to trade. Selma does all the trading for you.

Once you invest, we will follow markets 24/7. We will also automatically buy, sell & adjust your investments for you.



Getting a loan? Monthly savings ...? 

With Selma, your investments will always match with your financial life. Selma will tweak and trade things in a smart way whenever there's a big change like a new job.


Selma always checks when to buy

Our smart algorithms figure out when to buy and sell things for your investment planet. This saves you money: once prices are high, Selma sells investments and vice versa. 



A secure & regulated service

Selma is a regulated in Switzerland 🇨🇭. Your money and investment products are safe at your Saxo Bank (Switzerland) bank account.


One transparent monthly fee

... covers all that Selma doesNo hidden costs. No kickbacks.



Add and take money out 

... at any time. It's free. 


Selma is built with you

Join our community of 3000+ users and have a say how Selma works. Check out our contributor wallopen product roadmap for inspiration.