Imagine yourself 15 minutes from now
Money situation – checked
Investment plan – done
Investment account – opened
Closing your laptop (or phone)
Calling it a day
I'm Selma. Let's get you started with investing. 👋
Learn all about your finances
Are you doing the right things with your cash? How much could you invest? What about saving? Chat with Selma to figure it all out. 🤓
Get an investment plan
Everyone’s life is a bit different. Selma figures out what kind of low-cost, ready-to-buy investment mix fits your financial situation.
- 😎 Explore for free.
- Open account in minutes, online.
- Invest for the years to come.
Selma handles everything else
Manages your plan
Thinks of timing
Buys & sells investments
Yearly tax report
Makes investment clear
Supports along the way 💪
Like having your own digital Swiss private banker, with superpowers
– you'll get a crew with humans & computers taking care of your investments, whenever markets move and your life changes. 🤓💪
One monthly fee for everything Selma does
+ Product costs. That’s it.
Selma service fee, from CHF 1.20 /m
- Secure bank account in your name 🔐
- Stamp duty
- Swiss tax statement
- All transactions
- All bank costs
- 24/7 monitoring of markets
- Detecting under- and overpriced markets
- Updating investment plan to your life
- Selma crew support via chat and email
- All future Selma service updates
Product costs from ~ CHF 0.37 / m
Products that Selma buys and sells on your behalf always come with costs of their own. Selma will keep on looking for the most cost-efficient ways to invest for you. 🤓
Selma's fee + product fees for managing CHF 15'000 would be around CHF 11,50/month, in total.
Add or withdraw money at all times, without extra costs. 😊
Invest for years
Ideally, 3-5 years and up. If you ever need to stop or slow down, that's ok too.
Selma is the first Swiss financial service that has been built together with people like you.
+700 direct feedbacks, hundreds survey replies, dozens of user tests, a contributor community and the open product roadmap. All to make Selma work for you – as it should.
I'd love to get to know you 😊
First we'll talk about your financial life and then you'll get your personal investment plan.
Just chat with me to start.